Exhibition area Flexible Housing
The Flexible Housing - Opportunities next door exhibition area in Hall B3 at EXPO REAL is dedicated to future-oriented living concepts, new forms of urban flexibility, and interdisciplinary exchange between project developers, investors, municipalities, architects, and political decision-makers.
Rethinking Living Space with Flexibility
The residential real estate industry is under pressure—demographic change, changing lifestyles, migration, resource scarcity, and urbanization are presenting planners and cities alike with complex challenges.
With the exhibition area Flexible Housing – Close the housing gap we are opening up an innovative space for thinking and designing: here, living space is no longer understood as a mere structural unit, but as a social, ecological, and economic platform that offers a wide range of opportunities for a sustainable and livable future. Discover solutions that respond flexibly to social developments – and experience how living space can become a driver of urban transformation.
The exhibition presents forward-looking living concepts, while experts from politics, business, planning, and research provide important insights on stage.
Highlights of the Flexible Housing exhibition area
- Curated exhibition area featuring innovative housing projects, construction methods, digital solutions, and mobility concepts
- High-caliber panels and talks with experts from politics, business, planning, and research
- Topics such as modular housing, conversion, social mixing, reducing construction costs, digitalization, and ESG in residential construction
- Participatory formats
Flexible Housing exhibition area
The Flexible Housing exhibition bridges the gap between the pressing issue of housing and creative solutions, presenting sustainable living models, best-practice construction projects, and transformative strategies.
The centerpiece of the stand concept is an iconic design element: the door. It symbolizes what "flexible housing" is all about—openness, movement, access, and new perspectives. As a central visual element, it shapes the entire exhibition architecture and becomes a unifying symbol for the potential of flexible living.
"Close the Housing Gap"
The housing shortage is real—its causes and solutions are diverse. In Germany, as in many European countries, rising demand for housing, limited land availability, changing financing conditions, stringent regulatory requirements, and an aging building stock all converge. The question, therefore, is not merely how to create more housing, but under what conditions it can be planned, financed, built, used, and maintained in the future.
"Close the Housing Gap" views housing as a shared responsibility of politics, business, and society. The exhibition brings together international projects, strategies, and debates that highlight various approaches to closing the housing gap: from land policy and investment models to new standards and construction methods, as well as the transformation of existing housing stock and European solutions. Rather than presenting a single path forward, it opens up a space for diverse perspectives on one of the central challenges facing our cities in the future.
The exhibition will be accompanied by lectures and panel discussions on the Flexible Housing Stage.
The exhibition’s hashtags serve as a curatorial compass: They organize the diverse content into thematic focus areas, highlight key trends, and help visitors navigate the discourse surrounding sustainable living.
How do we close the housing gap?
What conditions foster development?
What standards ensure quality and cost-effectiveness?
How do we transform the existing portfolio?
Which European approaches are leading the way?