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EXPO REAL 2023 / For exhibitors / Application & Prices/ Start-ups

Application process for start-ups

Your company is a start-up active in the fields of Proptech, Contech or Fintech and your business idea has the power to disrupt the real estate industry? You are already halfway there! Book your Tech Alley presentation space and secure your presence in the central innovation area of EXPO REAL.

The topics areas of the start-ups

Your benefits at a glance

  • Industry exposure: your own presentation space approx. 1 m² workspace per startup at topic tables with five workstations each (incl. electricity, LAN and USB charging connection, as well as an open storage area and logographic print)in the Tech Alley of EXPO REAL 2023, including two three-day exhibitor passes
  • Speaker slot in the Tech Talk Stage
  • Company entry in the EXPO REAL exhibition directories
  • Network: public profile in the EXPO REAL start-up database
  • Media attention: marketing, press and social media campaigns


    Early bird price registration from May 2 to June 29, 2023: 7.190,00 EUR.

    Registration from June 30 to August 17, 2023: 7.590,00 EUR.

Impressions 2022

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Tech Alley, Hall A3, Booth 150, Start-Ups, Innovation, Networking, Talks
© Copyright 2022, Messe München GmbH, all rights reserved
There was great interest in the Tech Alley innovation area among the industry start-ups in Hall A3.
© Copyright 2022, Messe München GmbH, all rights reserved
Energy | Get off the Gas – Acute Measures against the Energy Crisis Panel discussion in the REAL ESTATE INNVOVATION FORUM, Hall A3, Booth 250 Moderation: Susann Bollmann – Deutsche Unternehmensinitiative Energieeffizienz e.V. (DENEFF) Speakers Johannes Fütterer – aedifion GmbH, Robin Götter – CA Immo Deutschland GmbH, Alexander Aulibauer – Deutscher Sparkassen- und Giroverband (DSGV), Nils Lueken – Gegenbauer Holding SE & Co. KG,
© Copyright 2022, Messe München GmbH, all rights reserved
Networking in the Goldbeck Lounge, Stand B2.130
© Copyright 2022, Messe München GmbH, all rights reserved
Energy | Get off the Gas – Acute Measures against the Energy Crisis Panel discussion in the REAL ESTATE INNVOVATION FORUM, Hall A3, Booth 250 Moderation: Susann Bollmann – Deutsche Unternehmensinitiative Energieeffizienz e.V. (DENEFF) Speakers Johannes Fütterer – aedifion GmbH, Robin Götter – CA Immo Deutschland GmbH, Alexander Aulibauer – Deutscher Sparkassen- und Giroverband (DSGV), Nils Lueken – Gegenbauer Holding SE & Co. KG,
© Copyright 2022, Messe München GmbH, all rights reserved
Intensive talks in the Tech Talk Zone, Hall A3, Stand 422
© Copyright 2022, Messe München GmbH, all rights reserved
There was great interest in the Tech Alley innovation area among the industry start-ups in Hall A3.
© Copyright 2022, Messe München GmbH, all rights reserved
There was great interest in the Tech Alley innovation area among the industry start-ups in Hall A3.

REAL ESTATE INNOVATION FORUM: all about digitalization

At the REAL ESTATE INNOVATION FORUM well-known experts and trendsetters will give presentations and lead discussions shedding light on topical aspects of the industry's digital transformation and make specific recommendations.

Admission criteria for startups on Tech Alley

  • Established within the last 7 years
  • on the market for at least 3 years
  • Classification in at least one point of the exhibition sectors 11.1-15.2

11. Digital solutions:Plan & Build

11.1 Software solutions for the construction industry and project development

11.2 Building information modeling and virtual components

11.3 3D visualization, augmented and virtual reality solutions

12. Digital solutions: Manage & Operate

12.1 AI-based portfolio or asset or property management

12.2 Sensor-assisted maintenance (software and hardware)

12.3 Sensor-assisted HVAC control systems for large commercial real estate portfolios

12.4 Access control software for buildings and special-purpose properties

12.5 Community and building management platforms

12.6 Scalable, fully-integrated digital parking space management systems

13. Digital solutions: Research & Valuate

13.1 Location Intelligence Solutions

13.2 Automated services for real estate valuation models

13.3 Climate impact analysis of real estate

14. Digital solutions: Invest & Finance

14.1 Crowd investing platforms for investors in commercial real estate developments

14.2 Marketplace and peer-to-peer lending

14.3 Digital transaction management using blockchain

15. Digital solutions: Market

15.1 Platforms for short-term rentals of office and retail space

15.2 3D, augmented reality and virtual reality services for marketing commercial properties

Your contact person