EXPO REAL Innovation: setting the pace


The Real Estate Innovation Forum

Keep up with the rapid pace of innovation in the real estate industry: EXPO REAL presents current solutions on how the industry can benefit from new technologies and the digital change. Find out more at the Tech Alley and the REAL ESTATE INNOVATION FORUM, the central innovation area for digitalization in Hall A3.

The REAL ESTATE INNOVATION FORUM and the Tech Alley: new location, even more innovations

The REAL ESTATE INNOVATION FORUM and Tech Alley have moved from Hall A1 to the new Hall A3 for EXPO REAL 2019.

Both innovation formats are therefore part of NOVA³, where

  • everything revolves around innovation in the real estate industry;
  • new market participants with their innovative digital technologies meet established real estate companies and industry leaders;
  • “old economy” and “new company” come together.

Discover innovative solutions in real estate

Matching the extraordinary NOVA³ hall concept, the REAL ESTATE INNOVATION FORUM and the Tech Alley were dedicated to innovation and particularly focused on digital solutions and products in the segments “Invest & Finance”, “Research & Valuate”, “Manage & Operate”, “Plan & Build”, “Market” and “Next City Solutions”.


Use case: this is what the workplace of the future could look like

And there was a lot more to discover: the architectural design of the stand construction demonstrated how an ideal, inspiring design of the future workplace could look like—the exhibition area as use case that satisfies different communication needed. Appropriately, the stand was equipped by our sponsors Haworth, Artemide and Framery.

Quote Innovation

Tech Alley: where the hearts of the start-ups beat

Tech Alley

It brings technology start-ups and trade fair participants, experts and investors together directly: at the Tech Alley, 75 young PropTech companies presented their products and solutions, services and ideas for the property sector. Among them: the 25 finalists of the Real Estate Innovation Contest 2019.

Also get to know former start-ups that are located opposite the Tech Alley: they show how they have developed into successful companies—thanks to their innovations.

So, you see: the REAL ESTATE INNOVATION FORUM and the Tech Alley offer you the best opportunities to make new contacts and advance your business in times of digital change.

REAL ESTATE INNOVATION FORUM: all about digitalization

Innovation Forum

Leading experts and thought leaders provided an overview of the latest developments and give concrete recommendations for action—with a clear focus on the digital shift in the real estate industry.

Another highlight was: the 25 finalists of the Real Estate Innovation Contest. In the five “start-up battlefields” on stage, they fighted for the final victory in their specific field (“Invest”, “Market”, “Plan & Build”, “Manage & Operate” and “Smart City Solutions”).

Quote Innovation

Innovaiton Network

Accumulated knowhow on digitalization

  • Advanced knowldege: Get first-hand information on the latest technology trends and innovations of the industry.

  • Innovations: Meet leading proptech start-ups presenting themselves and their creative digital solutions at the new Tech Alley.

  • Synergy effects: Be there, when decision-makers and experts from the real estate and digital industries discuss digital solutions for practical applications.

  • Valuable contacts: Benefit from the opportunity to network with experienced players and start-ups from different areas of the property sector.

Here they was, the 75 forward-thinking Tech Alley start-ups at EXPO REAL 2019

Innovation exhibitors

Impressions 2019

Tip: The EXPO REAL Blog offers you further information on the subject as well as views and experiences of different players. Why not just have a look!